Leading Instagram Influencer Agency
Scaling DTC Brands With High-Impact Instagram Influencer Campaigns
Connecting brands with the creators shaping culture and driving commerce on Instagram and TikTok.
250k+ Influencer Network
Brands that love our Instagram Influencer Agency
House of Marketers is a leading Instagram influencer agency built for the modern era of social media. We help brands scale across Instagram, TikTok, and YouTube through high-impact influencer campaigns, creator-led content, and user-generated content (UGC).
Founded by one of the first TikTok employees, we combine insider platform expertise with creative execution and access to the highest-performing creators, all under one roof.
From brand awareness to engagement and direct conversions, we build campaigns designed to deliver real, measurable growth.
How we can help you
Our Instagram Influencer Agency Services
See our Instagram Campaign Case Studies in action
Attention is the most valuable currency in the world and brands that earn it with authenticity, creativity and a clear strategy will always win.
Inigo Rivero
MANAGING DIRECTOR
(Ex TikTok Strategy & Partnerships Manager)
Our Instagram Influencer Marketing Service
Full-Service Social Media Influencer Campaigns
Social Media & Instagram Strategy Development
We develop both awareness-driven and performance-driven social media strategies tailored to your goals, audience, and platforms. From content strategy to influencer management, every campaign is built on data, creativity, and measurable results.
Creator & Influencer Matchmaking
We connect your brand with creators who align with your voice, values, and audience; from micro influencers to large-scale collaborations. We source talent that delivers results across Instagram, TikTok, YouTube, Facebook, and emerging platforms.
Cross-Channel Campaign Management
We execute and manage end-to-end campaigns across Instagram, Facebook, TikTok, YouTube, Snapchat, Twitch, and beyond. From creator briefing and content production to publishing and performance optimisation, we manage every detail—delivering true omnichannel, full-funnel results.
Frequently Asked Questions
An Instagram influencer agency connects brands with influencers and content creators to promote products and services through authentic social media content. These agencies manage the entire influencer marketing process, including creator sourcing, campaign strategy, content planning, negotiations, campaign management, and performance tracking.
By leveraging trusted creators with engaged audiences, an Instagram influencer agency helps brands increase brand awareness, drive engagement, and generate sales. Many agencies like House of Marketers also run campaigns across other platforms like TikTok, YouTube, and Facebook to maximise reach and results.
For brands, working with an influencer agency simplifies the process of running creator campaigns while ensuring the right influencers, strategy, and content are used to deliver measurable growth.
Influencer marketing continues to deliver disproportionately strong ROI. Influencer marketing generated an average 8.4x return on investment in earned media value, according to the Influencer Marketing Hub’s Benchmark Report.
Additionally, 30% of marketers now cite Instagram as the platform delivering the highest influencer ROI according to Metricool. At House of Marketers, we focus on conversions, revenue, and long-term audience growth and not just vanity metrics.
Short-form videos, UGC, and native-feeling posts consistently outperform over-polished ads. In fact, influencer Reels average 2.08% engagement, while carousels drive about 12% more interaction than Reels and over 100% more than single-image posts.
At House of Marketers, we deliver the right mix depending on your goals. The best content speaks your audience’s language, fits seamlessly into the platform, and always leads with value.
Yes. According to influencer Marketing report, brands leaned into micro- and nano-influencers to maximise ROI, tapping into smaller creators who offer stronger engagement and lower acquisition costs. Nano-influencers make up 75.9% of Instagram’s influencer base, and average 1.73% engagement vs. 0.61% for macro-influencers. They deliver trust-based engagement that feels authentic and cost-efficient.
The 3 R’s are Reach, Relevance, and Resonance.
Reach – the size of the influencer’s audience.
Relevance – how well the influencer aligns with your brand and audience.
Resonance – the level of engagement and impact they drive with their community.
At House of Marketers, we evaluate influencers on all three dimensions before recommending a partnership.
Budgets vary depending on influencer tier, campaign goals, and deliverables. Nano- and micro-influencers are generally more affordable, while macro- and celebrity influencers command higher fees. As a leading Instagram influencer marketing agency, we design proposals that align with your budget and objectives, ensuring maximum ROI.
Yes. With features like shoppable posts, product tagging, and link-enabled Stories, Instagram is built for conversions. Many brands see both brand lift and measurable revenue from influencer collaborations. We focus on campaign structures that blend awareness with trackable sales impact.
We are a global influencer agency for Instagram and TikTok, managing multi-platform campaigns across Europe, North America, Asia, and beyond. Our 250,000+ creator network allows us to localise campaigns for cultural fit while scaling them internationally for maximum reach.
Ready to launch your first campaign with the House of Marketers Social Media Agency?
Our creative team will put together your free campaign proposal. Our delivery team will execute it.
The House of Marketers Touch: What Makes Us Different
We’ve built a vast network of influencers through industry connections and relationships we’ve established over countless successful projects. Rest assured that we’ll pair your brand with carefully selected influencers who’ll propel you towards your campaign goals.
Social Media Influencer marketing is constantly evolving. In such a fast-paced space, it helps to work with experts who have know social media algorithms inside out. We thoroughly understand the platform, most industries, trends, and many useful tactics that will lead to the best brand exposure, engagement, and ROI.
When you work with us, you’re not just treated as another number. Whether you’re in gaming, health, beauty, entertainment, social networks, food & drink, retail or any other industry, we assign you a dedicated account manager who specialises in your niche and delivers a tailored service that meets your unique needs.
We’ve been around the block and know just how important every penny spent needs to be spent effectively. The House of Marketing team brings a level of expertise and professionalism that works to protect your time, money, and brand image.
