Recent TikTok News and Industry Insights
Stay up to date with the latest movements in the TikTok marketing industry.
9 Best TikTok Ads to Inspire your Strategy in 2024
TikTok’s Top Ads and Trend Insights Library continues to be an indispensable tool for businesses and marketers. It allows businesses and marketers
9 Influencer Marketing Latest Trends (Agency Insights)
Influencer marketing is dominating the conversation even more this year, and for good reason. It’s a strategy that has proven its worth
The Ultimate Guide to Selling on TikTok – Psychology of TikTok’s Shopping Phenomenon
Want to learn how to sell using TikTok? You are at the right place. We at House of Marketers are helping brands
TikTok’s Economic Impact and the Potential Consequences of a Ban
Overview Economic Engine at Risk – TikTok contributes $24.2 billion to the U.S. GDP and support for 224,000 jobs in 2023. What
TikTok is Shaping Digital Futures with its Youth Council
Overview TikTok is launching a Youth Council initiative for enhancing digital safety and inclusivity. Insights from recent YouGov and ConnectSafely research on
TikTok Launches NEW Creator Rewards Program
Overview Launch of the new Creator Rewards Program to elevate content monetisation and engagement. Program Rewards creators for originality, engagement, and innovative
Is TikTok Going to be Banned?
Overview Legislation vs. Liberty – Overview of the “Protecting Americans from Foreign Adversary Controlled Applications Act” and its implications for TikTok. Exploration
Influencer Marketing Brief Template
Want to get started with TikTok Influencer Marketing? To run a successful campaign, no matter how big or small, clarity and direction
Proven Strategies to Lower CPMs & Increase Engagement Using UGC
Struggling with high CPMs on social media? You’re not alone. It seems like everyone’s trying to crack the code of creating brand
How Brands Curate UGC for Success – Examples + Case Study
Want to learn how to utilise User-generated content (UGC) in your content strategy? UGC is a powerful tool that plays an essential
TikTok’s Digital Avatars Set to Transform Content Creation
Overview TikTok introduces AI-generated Digital Avatars as a new feature for content creation. Over 100 different avatars available, featuring a range of
How to Engage App Users: Duolingo & Merge Mansion Case study
Looking for ways to increase your app’s user engagement? For app marketers and growth teams, the challenge isn’t just to introduce a
12 TikTok Fashion Influencers For Your Next Campaign
Fashion influencers have been a mainstay of the internet ever since the invention of social media. When TikTok arrived on the scene,
TikTok for Business: Using Music for Effective Brand Marketing
TikTok has become a modern-day jukebox, playing the tunes that get people talking, dancing, and engaging. The secret sauce behind this is
TikTok Upgrades App Experience for Larger Devices
Overview TikTok’s update enhances the app for larger screens, signalling a shift in digital content consumption. Enhanced video clarity and navigation, with
TikTok Now Lets You Add Your Favourite Songs Directly to Spotify and Streaming Services
Overview TikTok’s “Add to Music” feature now reaches 21 countries, marking a significant expansion in its global presence. This feature transforms music
20+ Top UK TikTok Creators for Your Next Marketing Campaign
The world of Influencer marketing is stronger than ever. Marketers and sales teams have fully embraced the marketing methodology for a number
The Best TikTok Paid Ads Guide for Beginners
In the rapidly evolving digital advertising landscape, TikTok has emerged as a formidable challenger to long-established PPC giants such as Meta and
9 Best TikTok Ads to Inspire your Strategy in 2024
TikTok’s Top Ads and Trend Insights Library continues to be an indispensable tool for businesses and marketers. It allows businesses and marketers
9 Influencer Marketing Latest Trends (Agency Insights)
Influencer marketing is dominating the conversation even more this year, and for good reason. It’s a strategy that has proven its worth
The Ultimate Guide to Selling on TikTok – Psychology of TikTok’s Shopping Phenomenon
Want to learn how to sell using TikTok? You are at the right place. We at House of Marketers are helping brands
TikTok’s Economic Impact and the Potential Consequences of a Ban
Overview Economic Engine at Risk – TikTok contributes $24.2 billion to the U.S. GDP and support for 224,000 jobs in 2023. What
TikTok is Shaping Digital Futures with its Youth Council
Overview TikTok is launching a Youth Council initiative for enhancing digital safety and inclusivity. Insights from recent YouGov and ConnectSafely research on
TikTok Launches NEW Creator Rewards Program
Overview Launch of the new Creator Rewards Program to elevate content monetisation and engagement. Program Rewards creators for originality, engagement, and innovative
Is TikTok Going to be Banned?
Overview Legislation vs. Liberty – Overview of the “Protecting Americans from Foreign Adversary Controlled Applications Act” and its implications for TikTok. Exploration
Influencer Marketing Brief Template
Want to get started with TikTok Influencer Marketing? To run a successful campaign, no matter how big or small, clarity and direction
Proven Strategies to Lower CPMs & Increase Engagement Using UGC
Struggling with high CPMs on social media? You’re not alone. It seems like everyone’s trying to crack the code of creating brand
How Brands Curate UGC for Success – Examples + Case Study
Want to learn how to utilise User-generated content (UGC) in your content strategy? UGC is a powerful tool that plays an essential
TikTok’s Digital Avatars Set to Transform Content Creation
Overview TikTok introduces AI-generated Digital Avatars as a new feature for content creation. Over 100 different avatars available, featuring a range of
How to Engage App Users: Duolingo & Merge Mansion Case study
Looking for ways to increase your app’s user engagement? For app marketers and growth teams, the challenge isn’t just to introduce a
12 TikTok Fashion Influencers For Your Next Campaign
Fashion influencers have been a mainstay of the internet ever since the invention of social media. When TikTok arrived on the scene,
TikTok for Business: Using Music for Effective Brand Marketing
TikTok has become a modern-day jukebox, playing the tunes that get people talking, dancing, and engaging. The secret sauce behind this is
TikTok Upgrades App Experience for Larger Devices
Overview TikTok’s update enhances the app for larger screens, signalling a shift in digital content consumption. Enhanced video clarity and navigation, with
TikTok Now Lets You Add Your Favourite Songs Directly to Spotify and Streaming Services
Overview TikTok’s “Add to Music” feature now reaches 21 countries, marking a significant expansion in its global presence. This feature transforms music
20+ Top UK TikTok Creators for Your Next Marketing Campaign
The world of Influencer marketing is stronger than ever. Marketers and sales teams have fully embraced the marketing methodology for a number
The Best TikTok Paid Ads Guide for Beginners
In the rapidly evolving digital advertising landscape, TikTok has emerged as a formidable challenger to long-established PPC giants such as Meta and
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