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Case Study

INFLUENCER CASE STUDY

The IGG App Installs Campaign Case Study

The IGG App Installs Case Study

Our TikTok Marketing Agency teamed up with the leaders in RPG and strategy games to help boost their app downloads globally

IGG I Got Games Logo
OUR CLIENT

About The Lords Mobile App (by IGG)

Lord Mobile is an award-winning online multiplayer strategy game that was developed and published by IGG in 2016. On its release, Lords Mobile won the Google Play Awards for ‘Best Competitive Game’ and in 2017 it was nominated for ‘Best Multiplayer Game’.

IGG I Got Games Logo
OUR CLIENT

About The Lords Mobile App (by IGG)

Lord Mobile is an award-winning online multiplayer strategy game that was developed and published by IGG in 2016. On its release, Lords Mobile won the Google Play Awards for ‘Best Competitive Game’ and in 2017 it was nominated for ‘Best Multiplayer Game’.

We Drove 82,000 people to Install IGG's App

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IGG App Case Study
Lords mobile influencer case study

Campaign objective

They wanted to boost app downloads of the popular mobile app, Lords Mobile on both iOS and Android among UK-based 18-35 year old males.

Our Influencer Marketing Solution

Our team worked with carefully selected influencers to produce a collection engaging Instagram stories, TikTok content and powerful YouTube videos to encourage audiences to install the Lords Mobile app. 

We then boosted the reach of the content with Facebook ads.

Our team members worked with the influencers every step of the way, showing the entire user journey and highlighting the incredible in-app gameplay.

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iphone with burntchip - IGG Case study
iphone with burntchip - IGG Case study 2

Amazing Results

We drove thousands of people to download Lords Mobile app through our influencers.

  • Carefully selected gaming influencers
  • Powerful strategy for driving installs
  • Quality, powerful content
Video Views
0 M
Engagements
0 K
Cost per install
$ 0
App Installs
0 K

Testimonials

Nicolas Arias
Nicolas AriasGlobal Team Lead – Influencer Marketing at HelloFresh
House of Marketers has been the only partner that has truly help us develop a performance-driven, strategic and global approach to TikTok. It’s refreshing to see how the team works with transparent communication, competitive fees and amazing content in efficient deadlines.
Julia Estacolchic
Julia EstacolchicSenior Director of Brand Marketing and Head of Brand for Chispa App
The House of Marketers influencer team was instrumental in successfully expanding our influencer marketing efforts for Chispa. They were able to identify new, relevant creators in multiple verticals, and they managed the entire process from beginning to end. Their work for our brand resulted in strong direct conversion as well as a significant and diverse pool of new assets to be used by our teams for performance marketing.
Francesca Salerno
Francesca SalernoDigital Lead at Euroleague Basketball
The House of Marketers team has been pivotal in helping EuroLeague shape our TikTok digital presence and scale our TikTok content activity over the past couple of years.
Ariel Cohen
Ariel CohenDirector of Mobile at Kape Technologies
The House of Marketers team really delivered our campaign message effectively with well-selected influencers. Curiosity in our app surged and they lowered our cost per install to $0.52. Great job by the guys!
Sergio Alonso Garcia
Sergio Alonso GarciaGrowth Lead EMEA at Grover
My favourite part about working with House of Marketers was the incredibly smooth execution within tight deadlines. Not only that, we saw a 1200% increase in monthly orders across our 4 target locations!

Testimonials

Nicolas Arias
Nicolas AriasGlobal Team Lead – Influencer Marketing at HelloFresh
House of Marketers has been the only partner that has truly help us develop a performance-driven, strategic and global approach to TikTok. It’s refreshing to see how the team works with transparent communication, competitive fees and amazing content in efficient deadlines.
Julia Estacolchic
Julia EstacolchicSenior Director of Brand Marketing and Head of Brand for Chispa App
The House of Marketers influencer team was instrumental in successfully expanding our influencer marketing efforts for Chispa. They were able to identify new, relevant creators in multiple verticals, and they managed the entire process from beginning to end. Their work for our brand resulted in strong direct conversion as well as a significant and diverse pool of new assets to be used by our teams for performance marketing.
Francesca Salerno
Francesca SalernoDigital Lead at Euroleague Basketball
The House of Marketers team has been pivotal in helping EuroLeague shape our TikTok digital presence and scale our TikTok content activity over the past couple of years.
Ariel Cohen
Ariel CohenDirector of Mobile at Kape Technologies
The House of Marketers team really delivered our campaign message effectively with well-selected influencers. Curiosity in our app surged and they lowered our cost per install to $0.52. Great job by the guys!
Sergio Alonso Garcia
Sergio Alonso GarciaGrowth Lead EMEA at Grover
My favourite part about working with House of Marketers was the incredibly smooth execution within tight deadlines. Not only that, we saw a 1200% increase in monthly orders across our 4 target locations!

Relevant Case Studies

Contact Us

Work with the world's best TikTok Influencers and TikTok Ads Experts, today.

Please complete the form below and our team will contact you today to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 7712 725310

Find Us

52 Bedford Row, London WC1R 4LR

TIKTOK MARKETING CASE STUDY

The Euroleague Basketball TikTok Follower-Boosting Campaign

The Euroleague Basketball TikTok Follower-Boosting Case Study

The Euroleague
Follower-Boosting
TikTok Creator
 Campaign

Our TikTok Influencer Marketing Experts generated 168,000 followers and 6.3M engagements whilst building the TikTok community for the Euroleague Basketball Association.

Euroleague logo
OUR CLIENT

About Euroleague Basketball

Euroleague Basketball (EB) stands as a prominent figure in the realm of sports and entertainment, with a steadfast commitment to overseeing the foremost European contests among professional basketball clubs. This is all achieved through an unparalleled and inventive organizational framework. Under the ownership and guidance of some of the planet’s most accomplished and esteemed clubs, EB takes charge of Europe’s primary men’s basketball tournaments: the Turkish Airlines EuroLeague and the BKT EuroCup.

Euroleague logo
OUR CLIENT

About Euroleague Basketball

Euroleague Basketball (EB) stands as a prominent figure in the realm of sports and entertainment, with a steadfast commitment to overseeing the foremost European contests among professional basketball clubs. This is all achieved through an unparalleled and inventive organizational framework. Under the ownership and guidance of some of the planet’s most accomplished and esteemed clubs, EB takes charge of Europe’s primary men’s basketball tournaments: the Turkish Airlines EuroLeague and the BKT EuroCup.

The Problem

 

Having seen how important TikTok was becoming as a platform, Euroleague wanted to start their own channel. However their first attempts were unsatisfactory as their engagement rate was low and follower growth was slow.

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Campaign Objectives

  • To grow the Euroleague’s TikTok’s account, improve the engagement rate and follower growth

Target audience

  • Regions: Europe (Spain, Italy, France, Greece) and US
  • Ages: 16 – 35

Our Organic TikTok Community-Building Solution

By capitalizing on TikTok trends we generated original content for Euroleague, whilst utilizing key individuals such as players, coaches or mascots. In doing so we developed an very engaging channel as we built their TikTok community.

The House of Marketers influencer partnership team focused on impactful, fun and educational content to drive growth of @Euroleague TikTok channel.

Get in touch
Luke Doncic Euroleague
Greece 2009 Euroleague moment

Campaign Achievements

Our long-term partnership with the Euroleague has been very successful

  • 10% Month on Month growth in followers
  • Unique and effective strategy for boosting followers
  • Entertaining and effective content that's incredibly engaging
Followers
0 K
Engagement Rate
0 %
Video Views
0 M
Engagements
0 M
Client Review

The House of Marketers team has been pivotal in helping EuroLeague shape our TikTok digital presence and scale our TikTok content activity over the past couple of years.

Francesca Salerno
Francesca Salerno

Digital Lead at Euroleague Basketball

Access LinkedIn Profile

Internet users on celebratory mood

Relevant Case Studies

Contact Us

Work with the world's best TikTok Influencers and TikTok Ads Experts, today.

Please complete the form below and our team will contact you today to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 7712 725310

Find Us

52 Bedford Row, London WC1R 4LR

TIKTOK MARKETING CASE STUDY

The Dragon City Game TikTok Campaign Case Study

Dragon City
TikTok Gaming
Creator
 Campaign

The TikTok Influencer Marketing Experts have been smashing the targets of Gaming mobile app, Dragon City for years!

Dragon city game logo influencer marketing
OUR CLIENT

About The Drgaon City Game

Dragon City is a free mobile game in which users build their own city of dragons.

Dragon city game logo influencer marketing
OUR CLIENT

About The Drgaon City Game

Dragon City is a free mobile game in which users build their own city of dragons.

The Problem

Dragon City needed to outsource their influencer marketing and paid media activity to a trusted agency that could driver higher levels of engagement with creators, as well as general awareness and low-cost installs.

Get in touch

Campaign Objectives

  • The campaign objective was to achieve CPM $4 – $5 with  authentic UGC videos from TikTok creators

Target audience

  • Regions: LATAM and USA
  • Ages: 16 – 25
  • Gender: Predominantly males

Utilising TikTok-Native Content & Paid Media to Drive Results

With a real focus on bringing out the brand voice of the game, we strictly partnered Dragon City with creators that encapsulated the personality of the game, as well as the target market.

Through impactful, entertaining TikTok-native content, and a powerful TikTok ads strategy we were able to exceed the client’s expectations. We have since been working with Dragon City for years.

Work with our agency

Campaign Achievements

“House of Marketers continue to smash our targets!”

  • Exceeded the CPM target by over 50%
  • Entertaining and effective content that's incredibly engaging
  • Powerful organic + paid strategy to drive high-intent awareness
Video Views
0 M
Influencers
0 +
Continents
0
Engagements
0 K

Testimonials

Nicolas Arias
Nicolas AriasGlobal Team Lead – Influencer Marketing at HelloFresh
House of Marketers has been the only partner that has truly help us develop a performance-driven, strategic and global approach to TikTok. It’s refreshing to see how the team works with transparent communication, competitive fees and amazing content in efficient deadlines.
Julia Estacolchic
Julia EstacolchicSenior Director of Brand Marketing and Head of Brand for Chispa App
The House of Marketers influencer team was instrumental in successfully expanding our influencer marketing efforts for Chispa. They were able to identify new, relevant creators in multiple verticals, and they managed the entire process from beginning to end. Their work for our brand resulted in strong direct conversion as well as a significant and diverse pool of new assets to be used by our teams for performance marketing.
Francesca Salerno
Francesca SalernoDigital Lead at Euroleague Basketball
The House of Marketers team has been pivotal in helping EuroLeague shape our TikTok digital presence and scale our TikTok content activity over the past couple of years.
Ariel Cohen
Ariel CohenDirector of Mobile at Kape Technologies
The House of Marketers team really delivered our campaign message effectively with well-selected influencers. Curiosity in our app surged and they lowered our cost per install to $0.52. Great job by the guys!
Sergio Alonso Garcia
Sergio Alonso GarciaGrowth Lead EMEA at Grover
My favourite part about working with House of Marketers was the incredibly smooth execution within tight deadlines. Not only that, we saw a 1200% increase in monthly orders across our 4 target locations!

Testimonials

Nicolas Arias
Nicolas AriasGlobal Team Lead – Influencer Marketing at HelloFresh
House of Marketers has been the only partner that has truly help us develop a performance-driven, strategic and global approach to TikTok. It’s refreshing to see how the team works with transparent communication, competitive fees and amazing content in efficient deadlines.
Julia Estacolchic
Julia EstacolchicSenior Director of Brand Marketing and Head of Brand for Chispa App
The House of Marketers influencer team was instrumental in successfully expanding our influencer marketing efforts for Chispa. They were able to identify new, relevant creators in multiple verticals, and they managed the entire process from beginning to end. Their work for our brand resulted in strong direct conversion as well as a significant and diverse pool of new assets to be used by our teams for performance marketing.
Francesca Salerno
Francesca SalernoDigital Lead at Euroleague Basketball
The House of Marketers team has been pivotal in helping EuroLeague shape our TikTok digital presence and scale our TikTok content activity over the past couple of years.
Ariel Cohen
Ariel CohenDirector of Mobile at Kape Technologies
The House of Marketers team really delivered our campaign message effectively with well-selected influencers. Curiosity in our app surged and they lowered our cost per install to $0.52. Great job by the guys!
Sergio Alonso Garcia
Sergio Alonso GarciaGrowth Lead EMEA at Grover
My favourite part about working with House of Marketers was the incredibly smooth execution within tight deadlines. Not only that, we saw a 1200% increase in monthly orders across our 4 target locations!

Relevant Case Studies

Contact Us

Work with the world's best TikTok Influencers and TikTok Ads Experts, today.

Please complete the form below and our team will contact you today to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 7712 725310

Find Us

52 Bedford Row, London WC1R 4LR

INSTAGRAM & TIKTOK INFLUENCER MARKETING CASE STUDY

NN Insurance
Influencer & Paid Boosting Marketing Campaign

NN Insurance Influencer & Paid Media Boosting Campaign

How we made NN Insurance resonate with Gen Z and Millennials on TikTok and Instagram —6.9M views, +48% awareness, +44% favourability, and 34% more likely to recommend.

NN Insurance logo square
OUR CLIENT

About NN Insurance

NN Insurance is a leading international financial services company with a strong presence in the global insurance industry. With decades of expertise, NN is recognized for its financial strength, customer-centric approach, and innovative insurance solutions. Serving millions of customers across multiple countries, NN Insurance stands at the forefront of the industry, delivering trusted protection and long-term value through a wide range of comprehensive products.

NN Insurance logo square

OUR CLIENT

NN Insurance

NN Insurance is a leading international financial services company with a strong presence in the global insurance industry. With decades of expertise, NN is recognized for its financial strength, customer-centric approach, and innovative insurance solutions. Serving millions of customers across multiple countries, NN Insurance stands at the forefront of the industry, delivering trusted protection and long-term value through a wide range of comprehensive products.

Insurance Services:
Life Insurance, Health Insurance, Disability Insurance, Pension Plans, Investment-Linked Insurance, Savings Insurance, Group Employee Benefits, Corporate Risk Solutions, and Retirement Planning.

The Problem

NN Insurance faced low brand recognition and limited emotional connection among audiences in Romania, Poland, and Greece—markets where insurance is often seen as complex or impersonal. To overcome this, the brand needed a multi-market influencer campaign that could simplify the message, build trust, and spark curiosity among Gen Z and Millennials through culturally relevant, relatable content.

Get in touch

Target audience

  • Regions: Poland, Romania and Greece
  • Interests: People seeking insurance or open to purchasing insurance
  • Age range: 18-50

Our Approach

Through strategic partnerships with 15 influencers and 2 UGC creators, we transformed complex insurance topics into engaging, easy-to-digest content—powerfully positioning NN Group as a trustworthy, customer-first brand for anyone seeking insurance solutions.

Get in touch

Incredible Results

  • Trust & Recommendation Lifted: Brand favourability rose 44% and recommendations rose 34%, showing stronger trust and willingness to share the brand instead of other competitors.
  • Brand Loyalty & Preference Gained: Word-of-mouth jumped 28% and brand preference increased 24%, boosting NN’s position over key insurance competitors.
  • Strong Market Reach: 6.9M views from 31 videos generated major awareness in target regions, making insurance more approachable.
  • Creator-Led Content: 17 influencers + 2 UGC creators delivered relatable videos, earning 325K UGC views and 8K site visits.
Markets
0
Brand Favourability Increase
0 %+
Customer Recommendations Increase
0 %+
Video Views
0 M

Partner with our Leading Influencer Marketing Agency, today.

Please complete the form and our team will contact you as soon as possible to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 115 888 3281

Find Us

52 Bedford Row, London WC1R 4LR

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INSTAGRAM & TIKTOK INFLUENCER MARKETING CASE STUDY

Pantum Printers
Influencer & Paid Media Boosting Campaign

Pantum Printers Influencer & Paid Media Boosting Campaign

How we boosted the awareness of Pantum's printer products across 7 countries

Pantum logo
OUR CLIENT

About Pantum

Pantum International Ltd. is a leading Chinese innovator in laser printing technology, specializing in the R&D, design, manufacturing, and global sales of both monochrome and color printers, as well as consumables and full printing solutions.

Pantum logo

OUR CLIENT

Pantum

Pantum International Ltd. is a leading Chinese innovator in laser printing technology, specializing in the R&D, design, manufacturing, and global sales of both monochrome and color printers, as well as consumables and full printing solutions.

The Problem

Pantum desired to raise their level of brand awareness, consumer trust, and curiosity across the Middle East and Africa regions —prompting the need for a multi-market influencer campaign to shift perception and build engagement.

Get in touch

Target audience

  • Regions: Middle East and Africa (UAE, Turkey, Nigeria, Morocco, Saudi Arabia, South Africa and Algeria)
  • Interests: Tech-savvy professionals and home users in MENA and African regions
  • Age range: 25–45

Our Approach

Pantum partnered with House of Marketers to boost brand awareness and interest across seven key markets by collaborating with local tech influencers. The campaign highlighted Pantum’s printer range through regionally tailored content, strengthening its position as a credible player in the tech space.

Get in touch

Incredible Results

  • Breakthrough Reach Across Key Markets: Generated 3.63 million organic views, driving powerful brand visibility and positioning Pantum as a standout player across MENA and Africa.
  • Content Overdelivery: Exceeded production goals with 30% more video content than planned—boosting platform presence and engagement frequency.
  • Amplified Awareness: Secured 1.31 million additional boosted views, extending visibility through cost-effective paid support.
  • Trust Elevated: Achieved a +53% increase in brand favorability, reflecting stronger consumer confidence in Pantum’s quality and innovation.
  • Curiosity Sparked: Delivered a +58% uplift in curiosity, with audiences showing greater interest in exploring Pantum’s printer range.
Markets
0
Boosted Views Free Value Added
0 M
Videos
0
Organic Video Videos
0 M

Partner with our Leading Influencer Marketing Agency, today.

Please complete the form and our team will contact you as soon as possible to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 115 888 3281

Find Us

52 Bedford Row, London WC1R 4LR

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INSTAGRAM & TIKTOK INFLUENCER MARKETING CASE STUDY

Hover Air Drone Influencer Marketing Campaign

Hover Air Drone Influencer Marketing Campaign

How Hover Air partnered with us and went viral achieving over 30 million video views in the process!

OUR CLIENT

About Hover Air

Hover Air is a technology company specializing in the development of compact, user-friendly aerial devices designed for personal and recreational use. The company focuses on integrating autonomous flight capabilities, advanced imaging, and lightweight design to create drones that operate without the need for traditional remote controls. 

 

Hover Air logo

OUR CLIENT

Hover Air

Hover Air is a technology company specializing in the development of compact, user-friendly aerial devices designed for personal and recreational use. The company focuses on integrating autonomous flight capabilities, advanced imaging, and lightweight design to create drones that operate without the need for traditional remote controls. 

 

The Problem

Hover Air partnered with House of Marketers to launch a multi-market campaign promoting its flagship product, the Hover Air X1 drone. The goal was to drive awareness and high-intent interest for the drone.

Get in touch

Target audience

  • Regions: US, UK, Canada, Germany, and Spain
  • Interests: Global, Tech-savvy consumers, Outdoor enthusiasts
  • Age range: 25–45

Our Approach

To drive awareness for the Hover Air X1, we have partnered with 227 influencers across five global markets so far, focusing on dynamic content that showcased real-life use—like palm take-offs, hands-free filming, and smooth landings. Despite weather challenges, we adapted with indoor content and Stories, maintaining strong output.

Get in touch

Incredible Results

  • Massive Reach Achieved: Generated 30M+ total video views, with over 27.5M organic—catapulting Hover Air X1 into viral territory across five major markets.
  • Creator-Led Scale: Activated 227 creators worldwide, amplifying authentic product use through localized, engaging content.
  • Buzz That Stuck: Delivered a +129% uplift in organic views, showcasing how relatable storytelling sparks mass attention.
  • Boosted Value Added: 2.6M additional views from ad support pushed the drone even further into the spotlight, reinforcing campaign momentum.
Influencers
0
Boosted Views Value Added
0 M
Organic Views Improvement
0 %
Total Video Views
0 M

Partner with our Leading Influencer Marketing Agency, today.

Please complete the form and our team will contact you as soon as possible to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 115 888 3281

Find Us

52 Bedford Row, London WC1R 4LR

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TIKTOK & INSTAGRAM MARKETING CASE STUDY

McAfee Software Influencer Marketing Campaign

McAfee Software Marketing Case Study

Our influencer marketing specialists supercharged the brand uplift of McAfee, an anti-virus industry leader

mcafee logo
OUR CLIENT

About McAfee

McAfee is a global leader in online protection, empowering individuals and families to live securely in a connected world. With cutting-edge AI technology and an unwavering commitment to privacy, McAfee provides intuitive, real-time cybersecurity solutions that adapt to today’s digital threats. 

mcafee logo

OUR CLIENT

About McAfee

McAfee is a global leader in online protection, empowering individuals and families to live securely in a connected world. With cutting-edge AI technology and an unwavering commitment to privacy, McAfee provides intuitive, real-time cybersecurity solutions that adapt to today’s digital threats. From scam detection to identity protection, McAfee makes cybersecurity simple, human, and trustworthy—so users can explore more, worry less, and stay one step ahead of cybercriminals.

The Problem

McAfee partnered with House of Marketers to raise awareness of its AI Text Scam Detector in the UK and Germany. The campaign tapped into key creator communities—including parents, grandparents, and digital protectors—to deliver humorous, relatable content that made cybersecurity accessible and memorable.

Get in touch

Target audience

  • United Kingdom and Germany
  • Adults aged 30–60+, families, and tech-cautious individuals at risk of text scams

Our Approach

We activated 23 creators across the UK and Germany, delivering 28 videos and 10 reposts. The strategy focused on relatable “protector” creators—parents and grandparents—who used humor, challenges, and real-life scenarios to highlight McAfee’s AI tool. TikTok outperformed Instagram, driving nearly 10x more views. This approach led to standout results, including a 125% uplift in consideration (UK) and a 33% boost in awareness (DE).

Get in touch

Incredible Results

  • Massive Reach Achieved: Garnered over 7.4 million organic views, driving widespread visibility across the UK and Germany.
  • Cost-Efficient Engagement: Delivered an impressive CPV of just £0.0075, maximizing ROI while scaling awareness.
  • Curiosity Ignited: Achieved a +56% uplift in curiosity, proving the campaign successfully sparked interest and attention.
  • Consumer Confidence Boost: Saw a +53% increase in consideration, with audiences more likely to explore and trust McAfee’s AI tool.
  • Platform Performance Edge: TikTok content outperformed Instagram by nearly 10x, positioning short-form video as a dominant awareness driver.
Video Views
0 M
Creators
0
Recommendation Brand Uplift
0 %
Curiosity Brand Uplift
0 %

Partner with our Leading Influencer Marketing Agency, today.

Please complete the form and our team will contact you as soon as possible to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 115 888 3281

Find Us

52 Bedford Row, London WC1R 4LR

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TIKTOK MARKETING CASE STUDY

Your Parking Space Automotive Influencer Campaign

Your Parking Space Automotive Influencer Campaign

We Skyrocketed the Revenue Per User of the Your Parking Space App by 57%
Among Generation Z Users!

YourParkingSpace logo
OUR CLIENT

About Your Parking Space

YourParkingSpace is a UK-based digital platform that connects drivers with available parking spaces, making it easy to find, book, and pay for parking in advance. Whether it’s hourly, daily, or monthly, users can secure spots in driveways, car parks, or commercial spaces across the UK—saving time, stress, and often money.
YourParkingSpace logo

OUR CLIENT

About Your Parking Space

YourParkingSpace is a UK-based digital platform that connects drivers with available parking spaces, making it easy to find, book, and pay for parking in advance. Whether it’s hourly, daily, or monthly, users can secure spots in driveways, car parks, or commercial spaces across the UK—saving time, stress, and often money.The platform also enables individuals and businesses to monetize their unused parking spots, turning idle space into passive income. With a user-friendly app, flexible booking options, and a growing network of locations, YourParkingSpace is redefining how the UK parks—convenient, cashless, and connected.

The Problem

Your Parking Space partnered with us to position their marketplace app as the go-to solution for Gen Z and Millennial drivers. Through strategic influencer collaborations, we produced scroll-stopping content that fueled app downloads and built serious brand buzz. By tapping into authentic voices with strong audience trust, we boosted awareness, drove high-intent traffic, and made parking smarter, simpler, and more social.

Get in touch

Target audience

  • Region: United Kingdom
  • Age: 18-40

Our Approach

To accelerate app downloads for Your Parking Space, we launched a high-impact TikTok influencer campaign, powered by seasoned creators who truly understand the platform. By combining authentic storytelling with precise audience targeting, we delivered a 57% revenue lift from users aged 18–24, along with a 17% boost for the 25–34 audience segment—proving the power of creator-led campaigns.

Get in touch

Incredible Results

  • Gen Z Revenue Growth: Precision-targeting led to a remarkable 57% surge of revenue per users among 18-24-year-olds.
  • Impactful Partnerships: Strategic influencer collaborations drove app downloads, resulting in 19M impressions and 36k installs.
  • Performance Metrics: With 210k+ clicks, our campaign significantly boosted Your Parking Space's app growth.
  • Strategic Approach: Leveraged TikTok influencers, paid social ads and expert creative ideas to maximize app installs and in-app sales.
App Installs
0 K+
Clicks
0 K+
Impresssions
0 M+
Surge in revenue
0 %

Partner with our Leading Influencer Marketing Agency, today.

Please complete the form and our team will contact you as soon as possible to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 115 888 3281

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52 Bedford Row, London WC1R 4LR

Relevant Case Studies

TIKTOK MARKETING CASE STUDY

Garzini TikTok Fashion Influencer Marketing Campaign

Garzini Fashion TikTok Influencer Campaign

When House of Marketers Made Wallets Cool Again...
(Featuring Garzini Wallets and a Magical 4X ROI!)

OUR CLIENT

About Garzini

Garzini is a premium wallet brand known for its innovative Magic Wallet system, which uses hidden elastic straps to securely store cash and cards in a slim, stylish design. Founded with a focus on craftsmanship, functionality, and minimalism, Garzini combines top-grain leather with RFID protection and smart utility. The brand is B Corp certified, committed to ethical production, and has earned a loyal global following for merging form, function, and fashion seamlessly.
garzini logo

OUR CLIENT

About Garzini

Garzini is a premium wallet brand known for its innovative Magic Wallet system, which uses hidden elastic straps to securely store cash and cards in a slim, stylish design. Founded with a focus on craftsmanship, functionality, and minimalism, Garzini combines top-grain leather with RFID protection and smart utility. The brand is B Corp certified, committed to ethical production, and has earned a loyal global following for merging form, function, and fashion seamlessly.

The Problem

Garzini partnered with us to elevate their wallet line among style-conscious Gen Z and Millennials. By zeroing in on their unique Magic Wallet system—a sleek, leather-clad twist on traditional wallets—we led a campaign featuring carefully-selected, fashion, technology and lifestyle influencers to generate viral content that drove a very high ROAS. We amplified this organic creativity with TikTok ads, boosting reach and accelerating conversions.

Get in touch

Target audience

  • Region: US
  • Age: 18-45

Our Approach

We encouraged users to seek out premium-quality wallets instead of settling for run‑of‑the‑mill pieces found at clothing stores. Fresh, captivating influencer content highlighted Garzini’s signature slim and magical design, as well as their RFID-blocking strap system, showcasing the brand as both smart and stylish. To increase impact, we backed the organic content with TikTok ad spend targeting men aged 18–45, further driving consideration and sales.

Get in touch

Incredible Results

  • Viral Creator Content: Over 30 strategic influencer collaborations resulted in 21K+ TikTok followers, amplifying brand visibility and led to several viral videos
  • Sales Surge: We garnered 5.6M impressions and 50K+ clicks, fuelling a surge in sales for Garzini wallets.
  • Targeted Reach: Precisely targeted USA males aged 18-44, we drove direct sales through compelling TikTok organic videos and paid ads.
  • Profitable Returns: Achieved an impressive 4X ROAS, optimizing ROI and delivering substantial business growth for Garzini.
New TIkTok Followers
0 K+
Clicks
0 K+
Video Views
0 M+
ROI
0 X

Partner with our Leading Influencer Marketing Agency, today.

Please complete the form and our team will contact you as soon as possible to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 115 888 3281

Find Us

52 Bedford Row, London WC1R 4LR

Relevant Case Studies

TIKTOK INFLUENCER CASE STUDY

Mediheal K-Beauty Sheet Mask
 Campaign Case Study

Mediheal K-Beauty Sheet Mask Campaign Case Study

How we helped Mediheal Scale Internationally into the US with their range of K-Beauty Skincare Sheet Masks!

mediheal logo
OUR CLIENT

About Mediheal

In just 10 years, MEDIHEAL transformed from an innovative idea into a globally recognised beauty powerhouse, all driven by a single mission: to make everyday sheet masks that deliver affordable, comprehensive skincare solutions.

MEDIHEAL blends science with beauty, collaborating with leading dermatologists, scientists, and aestheticians to craft highly effective, all-in-one skincare solutions. In 2017, the brand took a major step forward by establishing its own R&D centre, dedicated to independent research and the development of cutting-edge mask technologies and formulas. This commitment to innovation keeps MEDIHEAL at the forefront of skincare advancements.

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OUR CLIENT

About Mediheal

In just 10 years, MEDIHEAL transformed from an innovative idea into a globally recognised beauty powerhouse, all driven by a single mission: to make everyday sheet masks that deliver affordable, comprehensive skincare solutions.

MEDIHEAL blends science with beauty, collaborating with leading dermatologists, scientists, and aestheticians to craft highly effective, all-in-one skincare solutions. In 2017, the brand took a major step forward by establishing its own R&D centre, dedicated to independent research and the development of cutting-edge mask technologies and formulas. This commitment to innovation keeps MEDIHEAL at the forefront of skincare advancements.

The Problem

Mediheal launched an initial influencer campaign with House of Marketers to generate Black Friday sales in the US for their sheet mask collection and toner pads.

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Target audience

  • Regions: United States
  • Gender: Females
  • Age: 18-34

Our Approach

We executed a data-driven influencer marketing strategy designed to maximize Black Friday sales while keeping the messaging authentic and relatable. Our influencer delivery team partnered influencers in the 50K–500K follower range, with strong engagement and trust within niche skincare communities to maintaining cost efficiency.

Influencers highlighted exclusive Black Friday deals, including discounts and bundles, using trackable links to measure performance. A mix of testimonials, application tutorials, and skincare routine videos were created to keep content fresh, unique and engaging, ensuring high visibility during the sale period.

The campaign significantly increased Mediheal’s Black Friday sales, elevated brand visibility, and strengthened its position in the global skincare market. The use of mid-tier influencers proved highly effective in balancing authenticity and ROI, driving both engagement and conversions.

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Incredible Results

  • High Scaled Capability: Collaborating with dynamic TikTok influencers, we were able to produce 50 complelling creator videos on Black Friday in a high impact seasonal campaign
  • Content Virality: Generating over 12 million views, we dominated the social media feeds of US females
  • High Engagement: Sparked a huge online buzz, generating an above industry-standard 7.4% engagement rate
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What Clients Say About Us

Nicolas Arias
Nicolas AriasGlobal Team Lead – Influencer Marketing at HelloFresh
House of Marketers has been the only partner that has truly help us develop a performance-driven, strategic and global approach to TikTok. It’s refreshing to see how the team works with transparent communication, competitive fees and amazing content in efficient deadlines.
Julia Estacolchic
Julia EstacolchicSenior Director of Brand Marketing and Head of Brand for Chispa App
The House of Marketers influencer team was instrumental in successfully expanding our influencer marketing efforts for Chispa. They were able to identify new, relevant creators in multiple verticals, and they managed the entire process from beginning to end. Their work for our brand resulted in strong direct conversion as well as a significant and diverse pool of new assets to be used by our teams for performance marketing.
Francesca Salerno
Francesca SalernoDigital Lead at Euroleague Basketball
The House of Marketers team has been pivotal in helping EuroLeague shape our TikTok digital presence and scale our TikTok content activity over the past couple of years.
Ariel Cohen
Ariel CohenDirector of Mobile at Kape Technologies
The House of Marketers team really delivered our campaign message effectively with well-selected influencers. Curiosity in our app surged and they lowered our cost per install to $0.52. Great job by the guys!
Sergio Alonso Garcia
Sergio Alonso GarciaGrowth Lead EMEA at Grover
My favourite part about working with House of Marketers was the incredibly smooth execution within tight deadlines. Not only that, we saw a 1200% increase in monthly orders across our 4 target locations!

What Clients Say About Us

Nicolas Arias
Nicolas AriasGlobal Team Lead – Influencer Marketing at HelloFresh
House of Marketers has been the only partner that has truly help us develop a performance-driven, strategic and global approach to TikTok. It’s refreshing to see how the team works with transparent communication, competitive fees and amazing content in efficient deadlines.
Julia Estacolchic
Julia EstacolchicSenior Director of Brand Marketing and Head of Brand for Chispa App
The House of Marketers influencer team was instrumental in successfully expanding our influencer marketing efforts for Chispa. They were able to identify new, relevant creators in multiple verticals, and they managed the entire process from beginning to end. Their work for our brand resulted in strong direct conversion as well as a significant and diverse pool of new assets to be used by our teams for performance marketing.
Francesca Salerno
Francesca SalernoDigital Lead at Euroleague Basketball
The House of Marketers team has been pivotal in helping EuroLeague shape our TikTok digital presence and scale our TikTok content activity over the past couple of years.
Ariel Cohen
Ariel CohenDirector of Mobile at Kape Technologies
The House of Marketers team really delivered our campaign message effectively with well-selected influencers. Curiosity in our app surged and they lowered our cost per install to $0.52. Great job by the guys!
Sergio Alonso Garcia
Sergio Alonso GarciaGrowth Lead EMEA at Grover
My favourite part about working with House of Marketers was the incredibly smooth execution within tight deadlines. Not only that, we saw a 1200% increase in monthly orders across our 4 target locations!

Partner with our Leading Influencer Marketing Agency, today.

Please complete the form and our team will contact you as soon as possible to schedule a call.

Email Us

NewBusiness@HouseOfMarketers.com

Call Us

(+44) 7712 725310

Find Us

52 Bedford Row, London WC1R 4LR

Partner with our Leading Influencer Marketing Agency, today.

Please complete the form and our team will contact you as soon as possible to schedule a call.

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