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HomeBlog for TikTok Industry InsightsHOM team

Author: HOM team

Latest News Suggests TikTok to Launch US-Only App Soon
Social Media News, TikTok trends and news

Latest News Suggests TikTok to Launch US-Only App Soon

Overview TikTok is building a U.S.-exclusive version of the app to bypass the issues it’s facing in the USA. Slated for release […]

HOM teamJuly 8, 2025
YouTube Opens the Doors to Smarter Brand-Creator Partnerships
Social Media News

YouTube Opens the Doors to Smarter Brand-Creator Partnerships

  Overview:  YouTube is making it easier for brands to discover the right creators and for creators to land more lucrative deals.  […]

HOM teamJuly 2, 2025
How to Get TikTok Famous: Ultimate Brand Guide
TikTok strategy guides and tips, TikTok trends and news

How to Get TikTok Famous: Ultimate Brand Guide

We all remember the disco-dancing raccoon “Pedro, Pedro.” It felt like the song and the raccoon were everywhere, taking over our feeds […]

HOM teamJune 30, 2025
Wellness Influencers: Powerful Strategy Guide for Wellness Brands
Instagram Strategy Guide, TikTok strategy guides and tips

Wellness Influencers: Powerful Strategy Guide for Wellness Brands

In the health and wellness industry, you are not just selling products or services; you’re becoming part of someone’s journey toward feeling […]

HOM teamJune 26, 2025
Brand Strategy Guide: How To Go Viral on Instagram
Instagram Strategy Guide, Uncategorized

Brand Strategy Guide: How To Go Viral on Instagram

  For marketers, ‘going viral’ has long been the holy grail, an elusive achievement that promises massive reach, unparalleled engagement, and brand […]

HOM teamJune 23, 2025
Major Brands Are Shifting Budgets Towards Influencer Marketing
Social Media News

Major Brands Are Shifting Budgets Towards Influencer Marketing

Overview Influencer-led content is now a top priority for advertisers in 2025 Learn about how big brands plan on using influencer marketing […]

HOM teamJune 18, 2025
25+ Best Content Creation Agencies in USA
Best Marketing Agencies

25+ Best Content Creation Agencies in USA

We all know quality trumps quantity any day! But in today’s content-saturated landscape, it often feels like quantity wins out. The internet […]

HOM teamJune 16, 2025
Top 25 Food Influencers in the U.S. Helping Brands Sell Out Stock
Influencer marketing success stories, Instagram Strategy Guide, TikTok strategy guides and tips

Top 25 Food Influencers in the U.S. Helping Brands Sell Out Stock

Even legacy brands are shifting their budgets toward influencer marketing, recognising it as a driver of growth & not just a trend. […]

HOM teamJune 12, 2025
Creative Optimisation in 2025: Meta’s Top Tips for Smarter Ads
Social Media News

Creative Optimisation in 2025: Meta’s Top Tips for Smarter Ads

Overview Meta shares ad tips based on 1M+ ad creatives statistics. New insights reveal how emotional storytelling, AI tools, and creative variety […]

HOM teamJune 10, 2025
Trump May Grant TikTok Yet Another Extension
Social Media News, TikTok trends and news

Trump May Grant TikTok Yet Another Extension

Overview President Trump might issue a third executive order to delay TikTok’s sell-off requirement, keeping the app live in the U.S. past […]

HOM teamJune 4, 2025
15+ Best Examples of Creative Influencer Marketing Campaigns [Campaign Highlights + Impact] 
Instagram Strategy Guide, TikTok strategy guides and tips

15+ Best Examples of Creative Influencer Marketing Campaigns [Campaign Highlights + Impact] 

When done right, influencer marketing builds trust and excitement through real connection. These campaigns engage audiences with stories, personalities, and experiences that […]

HOM teamJune 3, 2025
20+ Social Media And Influencer Marketing Agencies in Philadelphia (2025)
Best Marketing Agencies

20+ Social Media And Influencer Marketing Agencies in Philadelphia (2025)

In Philadelphia, a new generation of marketing agencies is changing the game blending influencer or creator partnerships, paid social, and razor-sharp strategy […]

HOM teamMay 30, 2025
20+ Top Marketing Agencies in TAMPA (2025)
Best Marketing Agencies

20+ Top Marketing Agencies in TAMPA (2025)

Looking for a Social media marketing agency in Tampa?  In 2025, Tampa’s digital scene is more competitive, and more creative, than ever. […]

HOM teamMay 27, 2025
27+ Best Social Media Marketing Agencies in Atlanta (2025)
Best Marketing Agencies

27+ Best Social Media Marketing Agencies in Atlanta (2025)

From viral TikTok and Instagram campaigns to ROI-driven ad strategies, Atlanta is home to some of the most dynamic social media marketing […]

HOM teamMay 26, 2025
25+ Top Marketing Agencies in DENVER (2025)
Best Marketing Agencies

25+ Top Marketing Agencies in DENVER (2025)

You know social media matters, but figuring out who to trust with your content online? That’s the hard part! With every agency […]

HOM teamMay 25, 2025
30+ Best TikTok Marketing Agencies in the USA (2025)
Best Marketing Agencies

30+ Best TikTok Marketing Agencies in the USA (2025)

TikTok is  a powerhouse platform reshaping how brands connect with consumers. And despite recent controversies regarding the potential TikTok ban, we’re extremely […]

HOM teamMay 22, 2025
Google Launches AI Mode, Deep Search, and Virtual Try-Ons in Massive I/O 2025 Rollout
Social Media News

Google Launches AI Mode, Deep Search, and Virtual Try-Ons in Massive I/O 2025 Rollout

Overview Google is reimagining how users browse, buy, and connect with its latest updates.  Update features AI-powered product discovery and automated checkout, […]

HOM teamMay 20, 2025
Meta Will Enable Advertisers to Test Experimental AI Features 
Social Media News

Meta Will Enable Advertisers to Test Experimental AI Features 

Overview Meta’s new Early Release program brings generative AI tools straight to marketers before the public sees them. Learn about how to […]

HOM teamMay 20, 2025
Instagram Announces New Messaging and Visual Updates: What You Need to Know
Social Media News

Instagram Announces New Messaging and Visual Updates: What You Need to Know

Overview In the new Instagram update, Users can read audio messages in DMs when sound is off or unavailable. Allows longer voice […]

HOM teamMay 19, 2025
30+ Social Media And Influencer Marketing Agencies in Chicago
Best Marketing Agencies

30+ Social Media And Influencer Marketing Agencies in Chicago

With hundreds of agencies out there, finding the right one can feel overwhelming. Do you need a team that understands paid media? […]

HOM teamMay 15, 2025
TikTok Ownership Talks Resume as U.S. Eases China Tariffs
Social Media News

TikTok Ownership Talks Resume as U.S. Eases China Tariffs

Overview U.S. announces tariff reduction on Chinese imports, easing trade tensions. Trade de-escalation may revive stalled TikTok ownership talks between the U.S. […]

HOM teamMay 12, 2025
Meta’s 2025 Ad Updates: Adding Smarter Tools for Creators, Brands & Video Campaigns
Social Media News

Meta’s 2025 Ad Updates: Adding Smarter Tools for Creators, Brands & Video Campaigns

Overview Meta is testing ad placements alongside the most popular Reels to help brands align with real-time trends and conversations.  New tools […]

HOM teamMay 10, 2025
Meta Provides Guidance for Advertisers to boost performance
Instagram Strategy Guide, Social Media News

Meta Provides Guidance for Advertisers to boost performance

Overview Meta shares five key advertising tips following its Q1 2025 earnings call to help brands improve ad results. Meta releases a […]

HOM teamMay 5, 2025
40+ Best Social Media Agencies in New York City (NYC) 2025
Best Marketing Agencies

40+ Best Social Media Agencies in New York City (NYC) 2025

If you’re looking to grow your brand online, New York is home to some of the most creative, data-driven, and culture-connected marketing […]

HOM teamMay 1, 2025
35+ Best Social Media Agencies in the United Kingdom (UK)
Best Marketing Agencies

35+ Best Social Media Agencies in the United Kingdom (UK)

When it comes to growing your business online, partnering with the right social media marketing agency in London or across the UK […]

HOM teamApril 30, 2025
Best 30+ Influencer Marketing Agencies in the UK
Best Marketing Agencies

Best 30+ Influencer Marketing Agencies in the UK

If you’re serious about growing your brand through social media—especially on TikTok, Instagram and YouTube —you need the right agency behind you. […]

HOM teamApril 25, 2025
Instagram Launches ‘Blend’ Reels Sharing Feature
Social Media News, TikTok trends and news

Instagram Launches ‘Blend’ Reels Sharing Feature

Overview: Instagram launches new Blends Reels feature. A new Reels-sharing feature that creates a shared feed between users or groups based on […]

HOM teamApril 21, 2025
TikTok Negotiation, US-China Trade Fallout & its Implications for Marketers
Social Media News, TikTok trends and news

TikTok Negotiation, US-China Trade Fallout & its Implications for Marketers

Overview Trump’s reintroduced tariffs on Chinese trade have caused China to reject the proposed TikTok deal, further complicating negotiations. Instagram is making […]

HOM teamApril 18, 2025
Inside Scoop on AI Doll Trend
Social Media News

Inside Scoop on AI Doll Trend

Overview The AI doll Trend in a nutshell and its importance for marketers and businesses. House of Marketers insights for businesses and […]

HOM teamApril 16, 2025
30+ Best Social Media Influencer Marketing Agencies in New York
Best Marketing Agencies

30+ Best Social Media Influencer Marketing Agencies in New York

Looking to partner with a bold, data-driven influencer marketing agency in NYC that can actually move the needle? You are in the […]

HOM teamApril 15, 2025
Instagram’s Growth Strategy for 2025
Instagram Strategy Guide, Social Media News

Instagram’s Growth Strategy for 2025

Overview Instagram’s Chief shares tips on Instagram Growth Tips about How to Grow Your Profile in 2025 House of Marketers’ breakdown of […]

HOM teamApril 6, 2025
Nike’s Influencer Marketing Social Media Strategy Explained
Instagram Strategy Guide, TikTok strategy guides and tips

Nike’s Influencer Marketing Social Media Strategy Explained

Watching a Nike ad feels like you could run through a brick wall—and come out stronger on the other side.  It fires […]

HOM teamMarch 25, 2025
Big Changes for Instagram Reels: Longer Videos & a Smarter Algorithm
Instagram Strategy Guide, Social Media News

Big Changes for Instagram Reels: Longer Videos & a Smarter Algorithm

Overview Instagram expands reels time to 3 Minutes. Algorithm changes introduced earlier last year are now implemented completely. Instagram Offers practical advice […]

HOM teamMarch 23, 2025
30+ Instagram Stats Every Marketer Needs to Know: Instagram Social Media Marketing
Instagram Strategy Guide

30+ Instagram Stats Every Marketer Needs to Know: Instagram Social Media Marketing

With a staggering 130 million people tapping on shopping posts every month, it’s clear that Instagram is the powerhouse for engagement, e-commerce, […]

HOM teamMarch 17, 2025
Leverage Major Events on TikTok with Tentpole Marketing
Social Media News, TikTok trends and news

Leverage Major Events on TikTok with Tentpole Marketing

Overview TikTok’s new research report highlights how brands can leverage tentpole event marketing to maximise engagement. Tentpole marketing is a strategy of […]

HOM teamMarch 13, 2025
TikTok Ban Update: Trump Says TikTok Deal ‘Coming Soon’
Social Media News, TikTok trends and news, Uncategorized

TikTok Ban Update: Trump Says TikTok Deal ‘Coming Soon’

Overview Only 25 days remain for TikTok to finalise a U.S. sell-off deal under the current extension. Oracle Emerges as the Leading […]

HOM teamMarch 10, 2025
30+ Best Social Media Influencer Marketing Agencies in the US
Best Marketing Agencies

30+ Best Social Media Influencer Marketing Agencies in the US

Partnering with the right influencer marketing agency in the USA can completely transform your brand’s social media presence. Whether you’re aiming to […]

HOM teamMarch 10, 2025
Instagram Adds Text-Only Testimonials to Partnership Ads
Social Media News

Instagram Adds Text-Only Testimonials to Partnership Ads

Overview Instagram Launches Text-Only Testimonials to Partnership Ads  These are bite-sized endorsements that appear directly in the comments, allowing creators to share […]

HOM teamFebruary 27, 2025
TikTok Campaign For Skincare Brand Achieve 5M Views and 10K New Followers!
Press Releases

TikTok Campaign For Skincare Brand Achieve 5M Views and 10K New Followers!

The beauty and cosmetics industry is a massive and growing market, with an estimated global value of $636.30 billion in 2024, according […]

HOM teamFebruary 20, 2025
Meta Expands Control Over Ad Placements for Marketers
Social Media News

Meta Expands Control Over Ad Placements for Marketers

Overview Meta’s new update gives advertisers more control over where their ads appear across Meta.  This update includes features like expanded transparency, […]

HOM teamFebruary 14, 2025
Meta’s New ‘Breakthrough Bonus Program’ – Lifeline for Influencers Amid TikTok’s Uncertain Future
Social Media News

Meta’s New ‘Breakthrough Bonus Program’ – Lifeline for Influencers Amid TikTok’s Uncertain Future

Overview Meta Launches Breakthrough Bonus Program for influencers, in case TikTok’s fate takes a turn for the worse. Meta is making the […]

HOM teamFebruary 3, 2025
30+ Best Ever TikTok Dance Challenges and Trends!
Influencer marketing lists, TikTok trends and news

30+ Best Ever TikTok Dance Challenges and Trends!

There’s something about a catchy beat and a few slick moves that makes TikTok dance challenges impossible to resist. One minute, you’re […]

HOM teamJanuary 31, 2025
Instagram Redesigns Profiles: Vertical Grids and More Features for Creators
TikTok trends and news

Instagram Redesigns Profiles: Vertical Grids and More Features for Creators

Overview Instagram released a new update to make the app more customisable to help creators grow their audience and improve content. Instagram […]

HOM teamJanuary 28, 2025
Influencer vs. KOL Marketing: Differences and Pros & Cons
TikTok strategy guides and tips

Influencer vs. KOL Marketing: Differences and Pros & Cons

Think of the last time you made a purchase because of someone’s recommendation. Was it a skincare expert breaking down ingredients? A […]

HOM teamJanuary 25, 2025
47 TikTok Statistics + Facts You Need to Know [Updated 2025]
Influencer marketing lists

47 TikTok Statistics + Facts You Need to Know [Updated 2025]

TikTok has firmly established itself as a key player in the marketing world, rapidly evolving from a burgeoning social network into a […]

HOM teamJanuary 23, 2025
Influencer Marketing for SaaS: Best Practices and Strategies for 2025
Influencer marketing lists, TikTok strategy guides and tips

Influencer Marketing for SaaS: Best Practices and Strategies for 2025

Gone are the days when SaaS companies solely relied on traditional advertising methods. The rise of social media has propelled influencer marketing […]

HOM teamJanuary 23, 2025
TikTok Gets a Second Life: President Trump Halts Ban For 75 Days
TikTok trends and news

TikTok Gets a Second Life: President Trump Halts Ban For 75 Days

Overview TikTok’s U.S. ban lasted 20 hours before President-elect Trump intervened, partially restoring the app’s functionality for existing users while leaving its […]

HOM teamJanuary 20, 2025
TikTok’s 2025 Trends Report: What Marketers Need to Know to Stay Ahead
TikTok trends and news

TikTok’s 2025 Trends Report: What Marketers Need to Know to Stay Ahead

Overview TikTok’s released a 2025 emerging trends report that is a comprehensive guide for brands to adapt to evolving consumer behaviors and […]

HOM teamJanuary 18, 2025
What’s Next for Businesses After the TikTok Ban? House of Marketers’ Plan to Keep Brands Ahead
Press Releases, TikTok trends and news

What’s Next for Businesses After the TikTok Ban? House of Marketers’ Plan to Keep Brands Ahead

Article Overview U.S. TikTok ban could disrupt brand strategies and ROI Strategies for creators and brands after confirmed US TikTok ban. House […]

HOM teamJanuary 16, 2025
Influencer Marketing for Small Businesses: Guide for 2025
Influencer marketing lists, TikTok strategy guides and tips

Influencer Marketing for Small Businesses: Guide for 2025

Are you a small business looking to try out influencer marketing in 2025? House of Marketers is an Influencer marketing agency and […]

HOM teamJanuary 16, 2025
US TikTok Ban – Supreme Court, President Trump, Brands and Creators
TikTok strategy guides and tips, TikTok trends and news

US TikTok Ban – Supreme Court, President Trump, Brands and Creators

Quick summary of the potential TikTok US ban As the January 19, 2025 deadline approaches, the future of TikTok in the United […]

HOM teamJanuary 13, 2025
Ultimate TikTok Marketing Guide for 2025 [Updated: 2025]
TikTok strategy guides and tips

Ultimate TikTok Marketing Guide for 2025 [Updated: 2025]

It is no secret that TikTok is reshaping the marketing landscape. The social media platform has already captured the attention of over […]

HOM teamJanuary 12, 2025
15+ Social Media Marketing Predictions in 2025 [Infographic]
TikTok strategy guides and tips, TikTok trends and news

15+ Social Media Marketing Predictions in 2025 [Infographic]

A Snapshot of Social Media Predictions in 2025 In 2025, social media is thriving with new tools and features. Yet audiences are […]

HOM teamJanuary 10, 2025
House of Marketers Launches New Office in Seoul, South Korea
Press Releases

House of Marketers Launches New Office in Seoul, South Korea

House of Marketers To Launch New Office in Seoul to Empower Korean Brands for Global Social Success Seoul, South Korea – 9th, […]

HOM teamJanuary 7, 2025
TikTok’s Impact on E-Commerce: Emerging Trends and a Clouded Future
Uncategorized

TikTok’s Impact on E-Commerce: Emerging Trends and a Clouded Future

Overview TikTok and Ipsos released a report about TikTok’s impact on E-Commerce Key Themes include TikTok’s discovery-driven algorithm, emphasis on the advantages […]

HOM teamJanuary 6, 2025
6 Mobile App Marketing Trends in 2025 [Agency Insights]
TikTok strategy guides and tips

6 Mobile App Marketing Trends in 2025 [Agency Insights]

This year, it feels like we’re at a major turning point in mobile app marketing. On one hand, people are spending more […]

HOM teamJanuary 4, 2025
10 Must-Try Strategies for Subscription Brands in 2025
TikTok strategy guides and tips

10 Must-Try Strategies for Subscription Brands in 2025

The  subscription business model is booming—and it’s easy to see why. By 2025, the global subscription e-commerce market is expected to hit […]

HOM teamJanuary 2, 2025
Access Fastest CPM Calculator: What is CPM? Calculate & Understand CPM 
TikTok strategy guides and tips

Access Fastest CPM Calculator: What is CPM? Calculate & Understand CPM 

In the marketing funnel, CPM campaigns sit at the top, where the focus is on capturing attention and generating awareness. CPM serves […]

HOM teamDecember 27, 2024
How TirTir Used TikTok to Achieve Viral Success: K-Beauty Case Study
Influencer marketing success stories, TikTok strategy guides and tips

How TirTir Used TikTok to Achieve Viral Success: K-Beauty Case Study

Crafting a campaign that garners 117.2 million total views is no small feat. But that is exactly what K-beauty brand TirTir accomplished […]

HOM teamDecember 20, 2024
TikTok Shop Introduces New Powerful Tools to Help Sellers
Uncategorized

TikTok Shop Introduces New Powerful Tools to Help Sellers

Overview TikTok Shop introduces a suite of innovative tools designed to help creators balance creativity with compliance while adhering to platform policies. […]

HOM teamDecember 14, 2024
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House of Marketers
  • Home
  • Why Us
  • Influencer Services
    • TikTok Influencer Campaigns
    • Influencer Strategy
    • TikTok Business Profile Content
    • TikTok Ad Content
    • User-Generated Content
    • Other Influencer/Paid Services
      • App-Marketing
      • Beauty Marketing
      • K-Beauty Influencer Marketing
      • Mobile Gaming App Marketing
      • AI SaaS Software Marketing Services
      • Social Media Influencer Agency Services
  • Paid Services
    • Paid Social Ads Management
    • TikTok Ads Management
    • TikTok Ads Account Rental Service
  • Case Studies
  • Testimonials
  • Insights
    • Articles
    • Press ReleasesCompany news and informational articles about House of Marketers
    • Best Marketing AgenciesLists of the best marketing agencies
    • Full blog
Get in touch
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